Here’s a short example of how Trek used a simple video platform like Final Cut (An iMac video production tool), and put in on the web for their dealers and distributors to learn more about their product features.
Give your products some thought. What differences could you shoot with video, then have a company put a little “jibber jabber snappy patter” into it, then upload it to the web. Once there, use your email campaign to drive traffic to your new video.
it’s a lot easier and cheaper than you might think, since many of the tools you could use to post these are virtually free to you. And video does not have to be HD quality, since it’s being uploaded to the internet where a lot of the quality is lost.